Описание
Skills & Requirements: 2+ Years Proven Paid Advertising management experience (AdWords, BingAds, eBay Commerce Network, Gemini, and more) Proficient in quantitative analysis / analytical skills with keen ability to translate analysis into actionable insights Positive attitude and strong work ethic Strong written and verbal English communications skills, creative writing skills A sharp mind with an ability to understand concepts Bachelor’s degree in Marketing, Business, Analytics or equivalent is considered a plus (but not required) Qualification: Advanced proficiency in Microsoft Office, specifically MS Excel Reasonable understanding of SEO and HTML, the overall Search Engine spectrum Excellent grammar and creative writing skills Highly organized with focused attention to detail, project management experience is a plus We offer: Excellent working conditions Powerful hardware, best software/tools Great agile teams of talented developers Large international projects Flexible working schedule Competitive salary, yearly reviewed, possibilities of growth Responsibilities: Align paid search strategies with business objectives, priorities and goals for all channels including but not limited to Search, Comparison Shopping, Remarketing, Display, and Affiliate Manage a multitude of campaigns through analysis, planning, execution, reporting and tracking Manipulate bids, ad copy, and positioning to maximize the results Develop recommendations to increase exposure, CTR and CVR Maintain a strong relationship and business partnership with 3rd party Search Engine Teams (including Google and Bing) Oversee invoicing, insertion orders, forecasts and budgets for various channels Collaborate with SEO Analysts to improve ad quality through landing page optimization and creation Work with internal functional teams to build creative, manipulate feeds, implement new tools, and help promote various marketing initiatives Project description The Paid Search Specialist position offers the opportunity to manage a multi-million dollar ad-spend for multiple properties of our US-based customers, competing for best performance with the likes of Amazon, Cabelas, Zappos and other e-commerce giants. You will be creating large campaigns and bidding strategies, analyzing performance and expanding our customers' paid search reach within the market.